For many people a trip abroad might mean a small hire car with the occasional luxury addition.
But for one man desperate to maintain his reputation, a holiday in London means just another place he can show off his impressive vehicles.
Britain's flashiest tourist, from Saudi Arabia, arrived in the capital over the weekend with a fleet of gold cars worth more than £1million.
His vehicles include a £370,00 Mercedes G63, a six-wheel off-roader, a Bentley Flying Spur, worth £220,000, a £350,000 Rolls-Royce and a £350,000 Lamborghini Aventador SV.
They were spotted parked outside the five-star Mandarian Oriental hotel near Hyde Park over the Bank Holiday weekend before being driven through Kensington.
Their journey also took them to Cadogan Place, where the average house price is just over £5.2million.
Money is clearly no object to the Saudi owner of the golden supercars. When it comes to parking, however, there are savings to be made.
The bay in Knightsbridge where three of the vehicles were left yesterday costs £4.60 an hour and can be used for a maximum of two hours.
However, all three cars had been parked there for more than six hours.
As a result, the owner was fined £80 per car (right) – which can be reduced to £40 if paid within 14 days. It means getting booked is cheaper than parking in one of the nearby car parks.
Just 50m away there is an NCP car park where the charge for a 24-hour stay is £50. The Jumeirah Carlton Tower Hotel also charges £50 a day for leaving a vehicle in its underground car park.
A spokesman for Kensington and Chelsea Council said that tickets issued to foreign cars and drivers are followed up to ensure they are not ignored.
The pictures signal the start of the city's supercar season, when wealthy Arabs flee the scorching hot temperatures of the Middle East and cruise around the British capital in their ostentatious vehicles.
The arrival of the supercars has become a regular event in recent years, with rich Kuwaitis, Saudis and Emiratis seeking to out-do each with their souped-up vehicles.
They are often spotted waiting in gridlocked traffic in some of central London's most popular areas or parked up outside designer shops and luxury boutiques, including Harrods.
The vehicles include a £370,00
Mercedes six-wheel off-roader (pictured), which looks more suited to the sand
dunes than the congested streets of Kensington
Gold Mansory Bentley Flying Spur
worth £220,000 was spotted parked up on the streets of London's wealthiest
borough
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